From the web site:
"It's hard to be afraid of the dark things that eat away at your sanity, your resolve, and your flesh when you're sitting around the kitchen table with all the lights on and "The Best of Queen" playing. What if you could run a horror game that left your friends wishing that the lights were on, that the characters were a little less real, and that the setting was less frightening than the Republican National Convention?
Spooky: the Definitive Guide to Horror Gaming is a genre guide that will help you improve your current horror campaign, create a whole new one, or bring elements of horror to your current game, no matter what system you might use. With Spooky, you can learn how to make your fellow gamers feel the three types of fear: dread, shock, and terror. See how to transform the gaming table into a location that helps set the mood, how to create sessions and story arcs that sustain the character's unease, and how to make monsters, magic, and mad science set the scene for a game that your players will never forget.
Spooky: Feel more fear. Have more fun!"